Posted on: 9/1/2018

Job type: Permanent

Sector: Financial Services

 
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We are looking for a driven, results-oriented internet marketer to join world class online advertising and search capabilities. Apply now!

We are looking for a driven, results-oriented internet marketer to join world class online advertising and search capabilities. This key team member will aid in development of media strategy and execution tactics focused on product acquisition and brand marketing efforts via the online channel. Additionally, they will establish and manage business relationships with media vendors and agencies and partner with Online Product Marketing teams to optimally utilize online advertising and search as integral components of integrated marketing plans.



Accountabilities

* Accountable for developing, executing and optimizing media plans to drive profitable traffic to the site and attracting new customers for the brand.
* Develop and execute online advertising plans for bank's products
* Consult with and provide thought leadership to online product marketing teams resulting in optimal ROI.
* Negotiate business arrangement and execute strategic partnerships with media vendors and portals
* Manage agency relationships as pertains to online media execution and related process.
* Institutionalize analytics-based approach to optimizing investment in online advertising and search.



Knowledge, Skills and Experience:

* Bachelor's Degree and/or equivalent work experience
* Minimum of 5-10 years managing digital media at a digital advertising agency or in a corporate marketing/Ecommerce capacity
* In-depth understanding of various online advertising tactics and marketplace nuances with a deep understanding of display direct response tactics and brand/experiential drivers (i.e. sponsorships, video, advanced targeting etc.)
* Experience in developing and managing online media vendor business relationships
* Experience utilizing key online metrics and syndicated research in building smart strategic recommendations
* Sound project management skills ensuring that media plans and optimizations move forward effectively on deadline and on strategy



To submit your application, please apply online using the appropriate link below or email your CV in Microsoft Word format to maria.nunez @hudson.com. Alternatively, for a confidential discussion, please contact Maria Nunez in our Hudson Singapore office on 65 6430 5340. Your interest will be treated in the strictest of confidence.



Maria Nunez

EA Personnel Registration ID: R1765466

Hudson Global Resources (Singapore) Pte Ltd EA Licence: 03C4590
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Reference: SG131350

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