Posted on: 2018-08-10

Job type: Permanent

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Digitla marketing specialist passionate about direct marketing
Experience in testing and optimisation
Rapidly growing business

Working closely with the in house creative team, the successful candidate will own and drive the direct marketing strategy for a portfolio of brands and will be responsible for the performance of email and SMS campaigns. These campaigns will include both customer acquisition and retention for the well know Brisbane based health food brand.

Your skill set will allow you to…

  • Create email and SMS marketing campaigns from end to end
  • Have a clear understanding of the various touch points of the customer lifestyle
  • Demonstrate excellent planning skills enabling you to communicate with multiple audiences across a number of channels in line with the key events calendar
  • Become an expert in optimisation tools
  • Brief creative team on designs ensuring content is relevant and focused around customer loyalty and retention
  • Analyse and monitor campaign results and key performance metrics
  • Have strong attention to detail

You will also need experience with…

  • Mobile/web technologies, CRM and campaign management platforms
  • Google Analytics including other measurement and analytics platforms
  • Stakeholder engagement, communication and negotiation
  • The back end of Shopify

To be our successful candidate, you must have…

  • 3+ years experience as a marketing specialist, loyalty specialist or CRM specialist
  • Experience using broadcast channels including email, SMS and Facebook Ads
  • A background in testing and optimisation

If you feels your backgrouns suits our fast paced culture and rapidly growing business, please apply.

Send job by email

Apply for Digital Direct Marketing Manager - eDM Specialist
Reference: 4B/26790

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