Posted on: 19/10/2017

Job type: Permanent

Sector: Financial Services

 
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A leading Fin-tech business is seeking a strong content marketer to help drive their rapid expansion across APAC.

Reporting directly to the CMO you will be responsible for leading all content - website, marketing materials (edms, landing pages, AB testing etc.) and press releases. You will also take ownership in managing blog and social media channels.

In more detail you will be expected to:

Create, edit and manage content across all digital and offline channels, e.g. web, social media, mobile, print and direct marketing.

Produce both editorial calendars and content strategies designed to promote the business platform and its products.

Produce content to help maintain the company position as a thought leader in the fintech space.

Create and manage digital marketing campaigns with a focus on SEO, lead generation and also direct marketing.

Create compelling content about complex topics and make it accessable for the taget audience.



Requirements:

* A graduate with a related degree ideally to marketing or journalism
* A proven producer of both online and offline content, ideally with some financial services experience
* Can write or speak Chinese would be a big plus (Cantonese and/or Mandarin)
* Someone who can handle PR will have a big advantage
* A good experienced English writer



To apply please click on the "Apply" button or contact Max Fieldgrass on +852 2919 6163 for a confidential discussion. Alternatively, email your resume to max.fieldgrass@jobs.hudson.com quoting ref no. HK128004 Your interest will be treated in strict confidence.
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Reference: HK128004

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