Posted on: 19/05/2017
Job type: Permanent
Sector: FMCG
 
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Exciting new career opportunity to work in an international skincare firm with wide spread of business and fast paced working environment

POSITION DESCRIPTION:

You will be responsible to work with the marketing team in brand management and developing marketing strategies to achieve long term profitability and growth in the region. As a CRM & Digital Marketing Manager, your responsibilities will include:

* Identify and execute marketing promotion strategies to engage the consumer on global social media platforms
* Manage the membership program and responsible for new membership recruitment and loyalty program promotions
* Work with regional team to build customer engagement on local promotional platforms
* Consolidate advertising plans across channels in the market covering print, digital channels and social media platforms
* Interpret data, formulate reports and make recommendations for better market performance and remain fully informed on market trends, other parties researches and implement best practices
* Provide competitive analysis and identify market trends, business models and methods of operation of key competitors in the market

IDEAL CANDIDATE:

You will carry around 5 years of relevant digital and membership program promotion experience in FMCG/ Skincare category with a minimum bachelor degree in relevant disciplines. Good knowledge in social media promotion and CRM analytics with strong communication and presentation skills are highly preferred. Fluent spoken and written English and Chinese required as well.

To apply please click on the "Apply" button or email your resume to joy.gu@jobs.hudson.com quoting ref no. HK121423. Your interest will be treated in strict confidence.

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