Posted on: 2018-10-10

Job type: Permanent

Sector: Financial Services

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Large MNC is looking to hire an Insights Marketing Manager.

* Dynamic working environment
* Attractive remuneration package
* Multinational Company

Company Description:

My client is a large financial services business. The company is looking for a couple of Insights experts to come in and join their marketing team.

Position Description:

As the Insights Marketing Manager, your responsibilities will include:

* Provide appropriate application of the Marketing Customer Strategy and Insight budget.
* Define and develop the research required to support the business by evolving and delivering propositions that meet customer's needs and generate revenue.
* Drive the understanding of customers by reviewing their feedback, evaluating propositions and new ideas through quantitative and qualitative methods.
* Implement tracking activity to measure the impact of changes to customer engagement and customer value.
* Understanding the underlying causes of customer satisfaction across all processes and touch points.
* Shape marketing activity, proposition development, segmentation, communications, by providing an understanding of the customer and thorough focused research and insight.
* Identifying opportunities to drive improvements in the customer experience and hence increase customer satisfaction, engagement and retention.
* Working with regional or local research agency partners on the execution of regional and local market research projects.

Ideal Candidate:

You must hold a university degree with a minimum of 5 years of experience in commercial banking. You have extensive knowledge in customer insights, analytic and statistical understanding. You are a strong communicator and have excellent stakeholder management skills..

To apply please click on the "Apply" button or contact Georgia Gordon on +852 2919 6113 for a confidential discussion. Alternatively, email your resume to quoting ref. no HK140772. Your interest will be treated in strict confidence.
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Apply for Insights Marketing Manager - Banking
Reference: HK140772

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