Posted on: 2019-01-29

Job type: Permanent

Sector: FMCG

 
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Head of Marketing - Leading FMCG business

SG146390



Company



My client is one of the market-leading FMCG manufacturers in its category placing put strong emphasis on innovation and production of quality and top notch products for their customers. As they are looking to ramp up their footprint in the market, focusing on 360 integrated marketing strategies, they are now looking to hire a seasoned Head of Marketing and be a pivotal role in driving commercial launches for the business.



Role

The Role involves overall management of marketing activities and oversees the development and implementation of a fully integrated marketing strategy.

* Brand strategy development and implementation.
* Developing the marketing strategy for new and existing products
* Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
* Working closely with the company's Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools and materials
* Guiding the day to day activities of the marketing team
* Ensuring that the marketing objectives are implemented by the marketing team.
* Manage social media presence and direct programs to improve social media reputation and recognition.
* Developing and delivering communications strategies for the Company.
* Undertake continuous analysis of competitive environment and consumer trends.



Requirements

Bachelors or Masters Degree in Marketing, CIM preferred; Proven track record of success in Senior leadership Marketing roles within FMCG OR Healthcare sector. Work experience within the distributor side is a must for this role. Experience developing high level marketing and brand strategy in line with the vision of the organization. A leader with both creative and analytical capabilities and outstanding communication and interpersonal abilities.



To submit your application, please apply online using the appropriate link below or email your CV in Microsoft Word format to sara.ungos@ hudson.com

We appreciate your interest in the above-mentioned position, however, due to overwhelming response, only shortlisted candidates will be contacted.



Ungos, Zsaradeen

EA Personnel Registration ID: R1435542

Hudson Global Resources (Singapore) Pte Ltd EA Licence: 18S9265
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